Apple's Battery Alternative Supply To Cut Back 2018 IPhone Gross Sales: Barclays

(P3P) – Apple Inc’s (AAPL.O) supply to exchange flagging batteries at a slashed price could possibly be a hurdle for iPhone unit gross sales in 2018 if extra customers take the deal over upgrading to a brand new gadget, Barclays analysts write in a notice.

Apple’s prospects haven’t been more than happy for the reason that firm mentioned final month it deliberately slowed down older iPhones with weakening batteries to forestall the handset from shutting off abruptly.

Following shopper outrage, Apple apologized and slashed the worth of out-of-warranty alternative batteries to $29 from $79 for iPhone 6 or later fashions.

Barclays analyst Mark Moskowitz says 77 p.c of iPhone prospects are utilizing iPhone 6, 6 Plus, 6s, 6s Plus, 7, 7 Plus, and SE, which suggests even a small share choosing battery alternative over improve might have significant impression on iPhone gross sales.

The corporate faces eight lawsuits filed in California, New York and Illinois over the difficulty.

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